Domain age is an essential feature while ranking websites. There are multiple tools used to identify and check Domain Age. But before diving into checking Domain Age, we will first discuss a few things about the domain.
What is a domain name?
A domain name is the name of your website. Just like every human has a unique name, every site has a unique domain name. The use of a domain name is to find and identify computers on the Internet.
Computers use IP addresses to identify each other, but they are difficult to memorize by the human brain. Hence, we require a Domain Name.
What is a domain age?
Domain Age is just how old your domain is. Just like how humans have age, age also classifies domains. When and how long a domain is being registered comes under domain age.
For example, intel.com registered in 1986, marking the domain age of more than 34 years.
Domain age comes as an essential feature to mark a site’s reputation and credibility.
Why is it important to check the domain age?
Domain Age, though not in every case, speaks about the credibility of a website. Google regularly uses this method to differentiate between legitimate and illegitimate sites. Google uses this method because a fake website would not pay to stick to the domain they are using. A legal website would not risk its domain, which is well-curated, so these legitimate websites pay up for domain name and hence have a relatively long Domain Age.
We can determine whether a website is good or bad based on the Domain age factor.
Though the age factor is generally not always true to its purpose, it is still one of the best methods to check a site’s credibility.
This method can fail in cases like if an already reputable organization starts a new website or if an illegitimate site is paying for a domain name for a while.
How does the domain age help in SEO?
There is always this question among SEO makers; how does the domain age help in SEO? Why is this domain age registration essential? What can we gain from this ? and many more.
We’ll answer all these questions.
Though Google now has more than 200 factors to rank your website. Still, Domain age remains one of the important ones.
As written earlier, domain age acts as a parameter to determine the credibility of your SEO.
Though for Google, domain age doesn’t mean when you registered your domain. When Google first indexes the domain it calculates the Domain Age.
Due to this fact, some companies sometimes buy “aged” domains to get those extra ratings from Google.
It’s hard to get your SEO enough traction for the few months before Google starts indexing your domain. Some SEO professionals even refuse to work with new domains.
Though even after all these points, the difference between a six-month-old domain and a one-year-old domain is not that significant. It’s only that a significantly young domain will suffer to gain a rank. But after a threshold, domain age does not matter much.
How to find when a website was published?
To check when a website was published and its age there are too many sites and ways. Generally, most of the blogs and sites already show their starting date in about us page. Some sites also have the publication date in their URL.
You can alternatively check the XML sitemap or web.archive.org.
Some sites can be useful to some and some are better for others. Using them totally depends upon what you want.
Below is the list of 19 tools you can use to check the domain age
The Hoth has a completely free domain age checking tool. Enter the domain you want to check the age of. Hit on “Check Domain Age,” and in a couple of seconds, it shows your website’s domain age and mentions years and the total number of days the site came into existence from. It is a fast, basic, and precise tool.
Smallseotools provides a bulk domain age checker tool. You can enter up to 10 domains and check their age in just one click.
Just paste the URL of websites you want to check domain age of and hit the “Check Domain Age” tab.
You will get a result tabloid with not only the domain age in year, month, and day format, but you will also get to know about the date, and time-domain was created and will expire.
It provides you information like date and time the domain was updated on, its IP address, the server name, and the registrar. You can dig deeper and further as it also provides you with information about the history of the domain with its Wayback machine option. You can also download the results in an Excel sheet.
Whois Domain Tools
Whois Domain Tools is not exactly a domain age checking tool but you can use it to find out when was the domain first purchased. Just enter the domain address or IP address of the website and click on the “Search Tab”. Whois gives away a complete record for the URL or IP address you entered.
It shows information regarding:
- Domain registrant and its country
- Domain registrar history and status
- Total number of days and it’s creation, expiry and update date
- Nameservers details
- Tech contact
- IP address, location, and history
- Hosting history
It goes on with a plethora of information, ranging from details about registrar and registrant to admin and tech.
Web Confs like Smallseotools provides a bulk domain age checker. However, unlike Smallseo tools, it does not provide much information about the website. Enter one domain on each line you want to check the age of. Fill in the captcha and click on the “Submit” button, and it will show the domain age of websites in years and months.
Website SEO Checker
Website SEO Checker owns a domain age checker which along with the domain age gives out information about, domain authority, page authority. It also presents information about total backlinks, quality backlinks, and its percentage. You can also get to know the spam score, off-page SEO score, Alexa rankings, and a lot more. Thus, the Website SEO Checker is a complete package of website analysis that comes along with the domain age checking.
DupliChecker provides a tool to check the age of a domain which is quite similar to Smallseo tools.
You can add up to 10 URLs to add domain age.
Even DupliChecker shows information about age and date of creation, update, and expiry of the domain. It also gives out the IP address, name servers, and registrar name.
Just like Whois Domain tools if you wish to dig deeper into the domain information, you can hit the “History Of Domain” button, and you can get more information. However, one downside with DupliChecker when compared with Smallseotools is that it does not give you an option to download the results in an Excel sheet.
Prepostseo provides another subtle domain age checker tool on our list. Simply add up to 10 URLs of the domain you wish to know the domain age of, click on the “Check Domain Age” tab, and in a couple of seconds it shows results. It shows the date of domain creation, its age, and when it was last updated.
Search Engine Reports
Search Engine Reports lets you check domain age of 10 URLs in just one go. Enter URLs you want to check the age of and click on the “Check Domain Age” tab.
Like most of the other domain age checker tools, it will show you information such as the age, date, and time of domain creation, update, and expiry. You can ponder over with further information such as IP address, name servers, and registrar name.
Also, you can click on the “History Of Domain” tab to know furthermore about the website. As well as you can download results in an Excel sheet.
Rankwatch lets you conveniently use a tool that calculates the domain age. Enter the URL of the domain and hit the “Submit” button. In just a click, you will be shown information related to your domain; the registration and expiry date and time. Other information includes the IP address of the device hosting the website, the name of the registrar, and other broad details regarding extensive history. You can also download your obtained results with Rankwatch.
IPLocation offers a detailed domain age checking tool. Just enter the URL, click on the “Submit” button. You will get to know the registered date and domain age.
Verify Email Address
While using email marketing campaigns, it is crucial to find out whether a domain is expired. So Verify Email Address provides you with a domain age checker that is free to use. Just enter a domain and click on the “GO” button. It shows the day, date, and time when the domain was initially registered, its age, and time it will expire.
LXR Marketplace helps you check the domain age in a very subtle manner. Enter the URL and click on the “Analyze” tab. It shows a systematic result page. You can see details about Domain Registration and Registrant, Administrative and Technical contact details.
IPvoid offers a pretty basic domain age checker. Insert the domain and hit the “Get Domain Age” tab, and it will show the domain creation date and its age in days, months and years.
Freevaluator lets you check three domain’s age for free in one day. Fill in the Url of the domain and click on the “Check button”. It shows the age of the domain. What makes Freevaluator different is its “Check Value” tab where you can see the estimated value of your domain.
SEOptimer is an provides an essential domain age checker. Enter the URL of the domain and click on “Get Domain Age” and it shows the domain age, the creation and update date, and when it will expire.
Seo Tools Centre
SEO Tools Centre lets you effortlessly check the domain age. Enter the domain age and click on “Get Domain Age” and it will show you domain age, the creation, and expiry date. It will also show the date domain was updated.
Bulk SEO Tools – Best Domain Age Checker
This one is my personal choice. As the name suggests, Bulk SEO tools check the age of 500 domains in one go. Simply paste the URLs in the input list and click on the “Submit” button. It will show you the domain age, name of the registrar, date of creation, and expiry.
With Wtools you can check the domain age in just a click.
Just paste the URL and fill the captcha and click on the “Check” button. It will tell you the creation date and time as well as age. You can get to know further with the “History Of Domain” tab.
The last domain age checker in our list is by Burgeon. Simply enter the URL. Click on “Get Domain Age”, and it will instantly show you age, creation, update, and expiry date of your domain.
5 checklist before buying expired domains in 2020
After all these facts, you may think that what if we buy an aged domain. To give your SEO a headstart in rankings, you may think that getting an already in use domain is a great choice. Though a lovely idea, we need to be careful and keep the following points in mind.
1. Check whether the domain you are buying had a spam
It is the first step you need to consider when buying expired domains for SEO or branding purposes.
If the domain was used for spam purposes by the previous user, it could have a grave effect on you after buying it.
But how can you check that the domain was used for spams? Here Wayback Machine pulls into the scene.
This site has screenshots of a site/domain over the years.
Just search for the domain you are looking to buy and check all the previous screenshots of the domain though you don’t need to find all or even any screenshot of the domain you want to buy.
If a domain was used for spam it will have the following indicators-
- Non-English Language
- Hacked Content
- Duplicate Content
- Keyword shuffling
- NSFW content
Don’t buy a domain if it has such things.
2. Check Google AdSense Ban
Google AdSense is a service by Google that brings ads to your SEO and pays you for that. Ad revenue is a significant income source for SEO.
Google bans AdSense on domains when they are not in compliance with the AdSense terms and conditions. It includes posting NSFW ads or spamming ads.
Even if you think that I won’t need ads, you should still check for an AdSense ban as plans may change in the future.
There is a tool called AdSense Sandbox. Just enter your domain URL. If it displays ads, then it is good; otherwise, it is banned.
Never go for a banned domain.
3. Check for Social Media Ban
Social media marketing is an essential part of marketing in SEOs.So definitely, SEOs need to check for social media ban.
Social Media bans are given to domains using spambots on sites like FaceBook and Instagram.
Though these bans are removable, it takes so much time. And why a domain with banned social media interactions.
Social Media ads constitute a large part of the promotion, and SEOs should not let them slide away just because of a simple ban.
4. Checking Trust flow and Citation flow
The main motive behind buying a used domain is to get better rankings. Older domains are believed to have better backlinks. But what if the domain you are checking out has terrible backlinks.
Majestic SEO is a great tool to check Trust flow and Citation flow.
Trust flow should be at least 25% of the Citation flow. If Trust flow is shallow, the chances of spam backlinks are substantial.
If you are looking at multiple domains, buy the one with relatively high Trust flow in comparison to Citation flow.
5. Check indexing in Google
The buying aged domain gives a headstart in Google Rankings. As I said earlier, Domain Age is considered when “Google started indexing it.” A domain maybe ten years old, but if Google does not index it, then Domain Age is 0.
Sometimes a domain can have many authoritative backlinks, but Google may still not index it. It means that the domain expired a long time ago.
It is better to buy recently expired domains.
These are not the only factors to consider while buying expired domains. Buying an expired domain is not a big task but if you follow all its and bits of precautions.
About the author
I am Thomas Olivera, an SEO expert, and a blogger. I help you scale your business. I write about business software reviews. Continue reading my blog to improve your knowledge of SEO and other business techniques.